Create a Reader Profile
There are no real rules – you can see I’ve developed a certain style in my personas above. I write about to each of the type of person in the profile to further personalize it. I also tried to include information on these kinds of areas:-
- 1. Demographics
- 2. Financial Situation
- 3. Needs/Challenges
- 4. How they use the Web
- 5. Motivations for Reading DPS
- 6. Experience with the topic – Level
- 7. Dreams
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